Strategy is the most crucial first step in the narrative and creative development process. A clearly defined strategy serves as a North Star, a point of reference, a brand blueprint. We work closely alongside our clients to gain the necessary insights that underpin a strategic framework. Through in-depth conversations, brand experience and ideation workshops and other information-gathering exercises we encapsulate and define their brand DNA and define their unique position in the world.

• Discovery Session
• Perception Research
• Brand Strategy Audit
• Brand Experience Workshops
• Brand Strategy Platforms
• Marketing Strategy & Planning
• Campaign Strategy
• Content Strategy
• Messaging Workshops
• Naming Systems

Whether we’re crafting a new identity, or evolving an existing one, our approach to brand identity development is guided by the same analytical process and principles. It’s essential that the writer and designer work hand-in-hand to develop an identity that encapsulates our client’s brand personality, differentiates them from their competition, and tells an emotionally compelling story visually and through the written word that makes a lasting impression on their audience.

• Brand Identity Development
• Stationary System
• Brand Identity Guidelines
• Brand Book
• Communication Guides
• Message Matrix

We combine strong visuals, powerful storytelling and best-in-class production to create engaging and memorable brand experiences. Whether we’re repositioning a global energy company in the Middle East, creating a narrative for a 100 year old Native Art Institution, designing retail packaging or crafting copy for a print campaign, we extend the same set of visual and tonal principles to ensure a cohesive and consistent brand experience. This is where it all comes together.

• Website Discovery Session
• Website Design & Development
• Graphic Design
• Print Design
• Digital Design
• Campaign Design
• Labeling & Packaging
• Data Visualizations (Infographics)
• Art & Creative Direction
• Interior Design